I'm designer / developer / entrepreneur type living and working in London. I am co-founder and director of Animade, a London-based animation studio, and Boords, an online tool which makes storyboarding simple. I founded and run both companies with my business partner and all around good egg Tom Judd.
The goal of this site is to share lessons learned starting, running and growing a small creative business. I hope they'll be useful to you, and maybe save you a couple of the pitfalls I've stumbled into.
Six years into running Animade, we permanently removed around two-thirds of the projects from our website. But why did we need to do something so drastic?
If you want make better decisions with usage information, make a spreadsheet instead of using complex analytics reporting.
How I use Middleman & Ulysses to stay focussed on writing
The process I run through to try and get a long-standing task off my todo list.
How we wasted 1,000 qualified job applicants time in 48 hours, and what we learned from the experience.
Every few weeks I email my list with updates about my work, new art, and interesting links.